Marketing the Arts to Death | How Lazy Language is Killing Culture. "The book is about how the arts use outdated, hackneyed, and often meaningless promotional language to appeal to diminishing audiences of aging fans. And it's about creating a new, relevant, persuasive language that appeals to new ...
Artist Financing
Joan Jett is my hero. Yes, there's her music, live performances, and fantastic attitude. But the main reason why I love her is that she's self-made. After an enormous amount of rejections from just about everyone in the music industry, she rolled up her sleeves, formed her own music label, and ...
5 Steps to Successful Video Advertising
Move your video advertising from an idea to a successful reality by following these five steps--it's part art and part business. We collectively need to understand and achieve these items to be successful: What are we specifically trying to achieve from a business perspective? Conversion ...
Silent Night | Christmas Music
Just in time for Christmas! Silent Night by Underground Aces. Available from Amazon, Apple, Google Play, Pandora, Spotify, and TikTok. Here’s the video of our song with lyrics. Underground Aces I founded Underground Aces as a musical forum to release new, original music with a group of ...
Funk Music | Back to my Music Roots
Funk music meets Classical music. Sounds bizarre, but those were the two genres that I fell in love with as a little kid. Classical music was always playing in our home because of my parent's love for it. I still remember the thrill of attending my first live concert with a full orchestra ...
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